Presentation Recap | Inclusive Communications: Representation Matters

Explore why representation matters in your communication strategies during this thought-provoking panel discussion with leaders in their fields. Engage in thinking critically about how diversity, inclusion and representation in communications is critical to advancing your organization’s equity work, as well as staying competitive and achieving customer loyalty. You'll walk away with knowledge of practices to deploy within your organization. Sponsored by Berkshire Bank.

PANELISTS:

Stephanie Crockett, President & Chief Operating Officer, Mower

Stephanie is president and chief operating officer of Mower, a fiercely independent integrated marketing, advertising and public relations agency with professional staff across the U.S. She is responsible for growth, planning, culture and leading all external activities of the Agency. Stephanie specializes in multi-channel, enterprise-level integrated marketing communications with a foundation in data-driven insights. She regularly presents at national industry conferences and is very active in the community.

Aleesha Smalls-Worthington, Sr. Brand Director of Marketing, Scotch Porter

Aleesha has been a trailblazer in marketing and interactive for more than 20 years. Her creative, innovative concepts and strategies focus on delivering spot-on results for the black-owned startup, Scotch Porter, further elevating the multi-purpose men's wellness brand. Her expertise in web development, influencer marketing, interactive, social media, advertising, and promotions allows exploration of new media platforms with traditional sensibilities.  Previously, Aleesha held senior positions at Iconix Brand Group and Roc Nation, where she uncovered new digital territories for large global brands and elite celebrity superstar acts.

Nikita Jankowski, PR & Marketing Pro, Lifestyle Blogger

Nikita started her professional career as a television news reporter; delivering “live,” daily news coverage on ABC, FOX and CBS affiliates throughout New York State and Maine. She is a graduate of the historic Tuskegee University with a Bachelor of Arts degree (concentration: English/Communications). She serves on the Diversity, Equity and Inclusion Committee of the New York State Travel & Tourism Industry Association and is the Immediate Past President for the Public Relations Society of America of Central New York.

MODERATOR:
Dr. Juhanna Rogers, VP of Racial Equity & Social Impact, CenterState CEO.