GPOs and Sales Efficiency

Posted on September 20, 2023

GPOs and Sales Efficiency

September 26, 2023, 3:00 – 4:00 p.m. EST

Jacob A. Garza, Director, National Accounts, Baxter Healthcare Corporation

Supply chain and sourcing management are significant challenge areas for healthcare providers. Group purchasing organizations (GPO’s) partner with hospitals to help alleviate those challenges. Learning to navigate the GPO landscape can be vital to vendor success. This presentation will serve as a primer on GPO’s: how they operate, the value they deliver to providers, and how they can help vendors increase sales and sales efficiency.

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